Sports x Personal Branding.

By definition a personal brand is: the effort to communicate and present ones value to the world. Those that can do this authentically -knowing who they are at their core, have the greatest influence over themselves and offer the most value to others. 

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Our mission: To enhance the female athlete experience by giving her the tools to communicate her value through sports  foundational skill development, while using the techniques of personal branding to present herself to the world. We focus on providing real world application experiences through personal branding techniques. Studies show that individuals who have a clear understanding of who they are, are more likely to lead more fulfilled and persistent lives; being able to pivot through life's challenges.

4WARDMVMT is a curriculum specific program that integrates the techniques of personal branding into trainings, clinics and workshops. We challenge the narrative of how women and girls are seen in society, empowering every athlete to live by her own personal brand and empower those around her to do the same.